Ultimate Hooks for Viral Scripts

The Best Hooks For Viral Scripts

IF – (AND) – THEN

  • If you (PROBLEM) then try this
  • If you are struggling with (PROBLEM) then try this
  • If you (PROBLEM) then I have a simple/quick/perfect/easy/fast solution for you
  • If you are a (TARGET AUDIENCE) and you are not (ACTIVITY) then try this
  • If you are a (TARGET AUDIENCE) and you are not (ACTIVITY) then you are missing out on a lot of (DESIRED OUTCOME)
  • If you are a (TARGET AUDIENCE) and you want (DESIRED OUTCOME) and you are not (ACTIVITY) then you are wasting your time, and here is why
  • If you are a (TARGET AUDIENCE) and you are not using this tool / website / software etc (FEAR) you will lose followers / money / etc
  • If you want (DESIRED OUTCOME) fast then try this!
  • If you are not (DOING ACTIVITY) you could be losing out on a lot of (DESIRE)
  • If you are struggling to (ACHIEVE DESIRED OUTCOME) try this

IF – HERE IS WHAT I’D DO

  • If I had (PROBLEM) here is what I’d do
  • If I was a (TARGET AUDIENCE) and wanted to (GET DESIRED OUTCOME) here is what I’d do

STOP

  • Stop (ACTIVITY) if you want to (DESIRED OUTCOME) instead try this.

Example: Stop EATING BROCCOLI if you want to LOSE WEIGHT instead try this

YOU – YOUR

  • Your (PROBLEM) and here is how to solve that
  • You can make your (TOOL FOR DESIRED OUTCOME) be / look / grow more (DESIRED OUTCOME) if you do this

Example: You can make your HAIR look more SHINEY if you do this You can make your ABS look more CHISHLED if you do this You can make your NFT COLLECTION more POPULAR if you do this

ME – YOU

  • This helped me to (ACHIVEVE DESIRED OUTCOME) and it can help you too
  • This simple trick helped me to (ACHIVEVE DESIRED OUTCOME) and it can help you too
  • This technique helped me to (ACHIVEVE DESIRED OUTCOME) fast and it can help you too

I – YOU

  • How I (MADE MISTAKE) and how you can make sure it doesn’t happen to you
  • How I (ACHIEVED DESIRED OUTCOME) and how you can do it to
  • Here is a lesson I Ieart from (ACTIVITY) and it will help you to (ACHIEVE ULTIMATE OUTCOME)
  • If you are a/an (TARGET AUDIENCE) here is a lesson I learnt surprisingly from (UNEXPECTED ACTIVITY) that can help you to (ACHIEVE DESIRED OUTCOME)
  • If you want to (GET DESIRED OUTCOME) I can tell you what I did

WHY / REASON

  • The reason why you are not (HAVING DESIRED OUTCOME) is because you don’t do/ understand / use this one thing
  • You can never (ACHIEVE DESIRED OUTCOME) if you are (DOING ACTIVITY) and here is why
  • The biggest reason why you are not (GETTING DESIRED OUTCOME) is because you don’t do / understand / use this one thing
  • (TARGET AUDIENCE) fail to achieve (DESIRED OUTCOME) for one of 3 reason
  • 3 reasons why (ACTIVITY) won’t work to (DESIRED OUTCOME)

HAVE YOU EVER HEARD OF

  • Have you ever heard of (TECHNICAL TERM) well here is what it is and how it can get you (DESIRED OUTCOME)

SECRET

  • The hidden secret to (DESIRED OUTCOME) is this
  • The hidden secret to (DESIRED OUTCOME) is (SURPRISING WORD)
  • Here is a (NICHE) secret you need to know

SIGNS / TRAITS

  • Here are 3 signs that show you will (GET DESIRED OUTCOME)
  • Here are 3 signs that show you will not (GET DESIRED OUTCOME)
  • Here are 5 signs that you have (PROBLEM)
  • 3 Traits that show you will succeed at (DESIRED OUTCOME)
  • 3 signs you may be

HOW

  • This is how to (ACHIEVE DESIRED OUTCOME) in less than (TIME)
  • This is how to avoid (FEAR / PROBLEM)
  • You can (ACHIEVE DESIRED OUTCOME) and this is how
  • You can avoid (PROBLEM) and here is how

WHAT

  • This is what to do to (ACHIEVE DESIRED OUTCOME)
  • This is what to do to avoid (PROBLEM)

BOLD STATEMENT

Note: You can say this phrase before the any of the hooks below: “WHAT IF I SAID:”

  • You can never (ACHIEVE DESIRED OUTCOME) if you are (DOING ACTIVITY). Do you agree or disagree?
  • You can never (ACHIEVE DESIRED OUTCOME) if you are (DOING ACTIVITY). Is this true or false?
  • You may never (ACHIEVE DESIRED OUTCOME) if you are (DOING ACTIVITY)
  • You can always (ACHIEVE DESIRED OUTCOME) if you are (DOING ACTIVITY)
  • You don’t need the perfect (TOOL) to (ACHIEVE DISRED OUTCOME) you just need a (SURPRISING TOOL)
  • You are not going to believe how cool this (TOOL) if you are trying to (ACHIEVE DESIRED OUTCOME)
  • If you are (TARGET AUDIENCE) you are not going to believe how cool this (TOOL) is to (ACHIEVE DESIRED OUTCOME)
  • Never (DO ACTIVITY) without doing these 3 things
  • All (PEOPLE WHO HAVE ACHIEVED THE DESIRED OUTCOME) have this one thing in common

Note: You can follow up with: Does it sound slightly over the top for you? I thought so too until I found out/discovered XYZ…

DO

  • Do this immediately if you want to (DESIRED OUTCOME)
  • Do this immediately after you (ACTIVITY)
  • Do this (NAME OF COOL HACK) before you (DO REGULAR ACTIVITY) to get (DESIRED OUTCOME)

SHOULD / MUST

  • 3 useful (TOOL) every (TARGET AUDIENCE) should have
  • 3 useful (TOOL) every (TARGET AUDIENCE) must know aboout

TOP 3

Note: This is super powerful because when people here “Top 3” now you have given them incentive to watch till the end

  • The top 3 (TOOL) every (TARGET AUDIENCE) should have
  • The top 3 (TOOL) every (TARGET AUDIENCE) must know aboout
  • The top 3 mistake every (TARGET AUDIENCE) makes
  • The top 3 mistakes every (TARGET AUDIENCE) makes when trying to (ACHIEVE DESIRED OUTCOME)

HAPPENS

  • If you (ACTIVITY) for 30 days here is what happens
  • If you (ACTIVITY) for 30 days here is what happens to your body / finances / skin etc

NEXT TIME

  • Next time (RECURRING ACTIVITY OF YOUR TARGET AUDIENCE) do this.
  • Next time you (RECURRING ACTIVITY OF YOUR TARGET AUDIENCE) try this

Example:

Next time someone comments on your video do this

Next time you are straightening your hair try this

VS

  • Should you use (A) or (B) as a (TARGET AUDIENCE)
  • What’s better (A) or (B) and why

HACK

  • There is an insane hack I use to (ACHIEVE DESIRED OUTCOME)
  • Here is a little hack that makes (HARD ACTIVITY) so much easier

NEED

  • If you are a (TARGET AUDIENCE) you need to try this
  • If you are (DOING ACTIVITY) you need to try this
  • If you are trying to (DESIRED OUTCOME) you need to try this
  • The only (TOOL) you need when trying to (ACHIEVE DESIRED OUTCOME) as a/an (TARGET AUDIENCE)
  • If you have (PROBLEM) then you need to see this
  • Here is a (NICHE) secret you need to know
  • Here is everything you need to know about (ACHIEVING DESIRED OUTCOME)

MOST

  • This is the most important thing I learnt when (DOING ACTIVITY)
  • This is the most important thing I learnt when I was trying to achive (DESIRED OUTCOME)

BIGGEST MISTAKE / #1 MISTAKE

  • The #1 mistake you are making with your (TOOL USED FOR TRYING TO ACHIEVE SUCCESS): Do not (WRONG ACTIVITY)
  • If you are trying to (ACHIEVE DESIRED OUTCOME) This is the #1 mistake you are making:
  • If you are a (TARGET AUDIENCE) and you want to (DESIRED OUTCOME) this is probably the biggest mistake you are making
  • If you are trying to (DESIRED OUTCOME), avoid making this mistake

Story based (short hooks)

  1. “I want to tell you a story how…” [e.g. lemlist achieved $1m in ARR]
  2. “Imagine you’re…” [e.g. dealing with a 20% conversion drop]
  3. “It felt like a punch to the gut…” [share a lesson you learn the hard way]
  4. “I got fired.”
  5. “I quit.”
  6. “I turned down [x] dollars”
  7. “I lost everything.”
  8. “I lost [x] dollars.”
  9. “I gave up.”
  10. “We were on the brink of failure.”
  11. “My time was up.”
  12. “My hands were shaking.”
  13. “I couldn’t believe it.”
  14. “I wanted to cry.”
  15. “There had to be another way.”
  16. “I clenched my fist.”
  17. “I grit my teeth.”
  18. “It was over.”
  19. “I want to be honest for a second”
  20. “I have to talk about this.”
  21. “I hated it.”
  22. “I ended the partnership.”
  23. “They said no.”
  24. “I never heard back from them.”
  25. “They laughed at me.”
  26. “It hurt.”
  27. “It sucked.”
  28. “He/She didn’t even look at me.”
  29. “I wanted it to be true.”
  30. “I lost control.”
  31. “I wanted more.”
  32. “I couldn’t see it.”
  33. “I wanted to stop.”
  34. “I couldn’t stop.”
  35. “I broke down.”
  36. “I couldn’t handle it.”
  37. “It felt like a punch to the gut.”
  38. “I tried.”
  39. “I put everything I had into it.”
  40. “I couldn’t stand it”
  41. “I had to leave.”
  42. “I couldn’t handle it.”
  43. “They laughed at me.”
  44. “They stepped all over me.”
  45. “It was brutal.”

More hook templates

Your [Expert] lied to you. [Standard resources] are overrated AF. [State scientific benefit] Here’s why:

At 24, I quit my corporate job to travel around the world for 12 months with… [Sacrifices 1,2,3] It changed my life. Here’s why you should do the same (#7 is a game changer

I quit my 9-5 in my 20s. No backup plans. No side hustles. Broke as a joke. Now I’m in my 30s and have: [Results 1,2,3] These X choices helped me break free:

How I built an [Achievement] in [Time]. Revealing everything. Even why (Issues faced)

I won’t lie, I’ve tried: [Ways 1,2,3] I had no idea what I was doing. But, I still [Result] from each one. Forget the “rules”. This is how you really [Skill]

If you’re in your 20s and feel [Challenge], read this

One of the most profitable skills in 2022: [Skill]. But most people don’t know how to use [Skill] to sell. This is the only framework you need

One of THE most underrated habits: [Skill]. [Your big result] The results have been insane. Here’re 7 reasons why such a simple exercise will completely change your life

Success starts with your morning routine. Here’re X great habits to nail down before X am

{Goal you achieved} in {Time period} It’s not rocket science – people just don’t know {What don’t they know?}. Here’s how I’d do it again without getting lucky

Everyone should read this thread by (Expert). It got (Figure) likes. (Figure) Insights from one of the best threads you’ve never read

This thread by (Expert) got (Figure) likes. Here are (Figure) tactics I learned that’ll help you write better threads

I’ve wasted [time] doing [thing] Don’t learn this lesson the hard way. [Do this thing instead]

The biggest mistake [Category of people] make: [Mistake] Here’s what you can do to help you [Positive Outcome]

Most X suck at Y But [Successful X that have done Y] figured it out ages ago. Here is their simple but powerful framework for Y

Hot take: Everyone is wrong about the [trending topic]. here’s my theory…

“[User issue]” If you find yourself asking this, then this carousel of X winning strategies is for you

This will make you ______ in __ days

And even more hook templates

  1. X images that will make you a better (Expert) (I wish I’d have seen Y followers ago):
  2. I’ve done X in revenue in Y years as an (Expert). And I didn’t have to do ABC. My Z “must use” (Skill) tools:
  3. The most powerful life hacks I’ve found:
  4. Everyone wants to get more done. The first step… X (Tool) tips to increase your (Skill)––starting now:
  5. 98% of people don’t know how to find ABC. So, I’ve audited X+ (Platform) to give you some inspiration. Here are Y of the very best:
  6. [Big accomplishment] Here are 17 learnings to help you [Outcome]
  7. (Skill) is the most profitable skill in 2022. But it’s too damn hard to find resources to master it. Here are X simple formulas to cut your learning period by 90%:
  8. If you want to [Goal of the skill], don’t make these mistakes:
  9. X Sentences that will make you a better [Goal role] in just 2 minutes
  10. [Controversy about a niche] In the era of [Popular word], these X [Niche] Techniques will make your [Skill] Stand Out:
  11. The most important [skill] to master [X]. [Expand the problem]. 5 knacks to cover all the weak points of your [Skill] (no matter what you sell)
  12. Top {Number} dead-simple hacks for {Audience} to {Result} without {Annoyance}.
  13. {Skill} is a superpower. It’s the key to {Outcome} {Number} principles of {Skills} that you can start using today.
  14. {Number} profitable tips for {Outcome}
  15. The most valuable skill: [Skill] Master it and you’ll [Result]
  16. I’ve built an X in Y time. My goal is still [Figure] by [Year]. Here are____ I’ll use to get there
  17. The most valuable [broad topic] skill in 2022: [Skill] Learn them and you’ll 10x your income…
  18. ____ simple principles to_______
  19. ____ sentences that’ll make you _____ than a _______ degree
  20. _____ ____ rules everyone should learn by ____

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